KisaanSay Is Now on FarmLokal via ONDC — Single-Origin Farm Products from 25,000+ Farmers Across India

KisaanSay (किसान से — meaning "From the Farmer" in Hindi) has officially launched on FarmLokal through ONDC (Open Network for Digital Commerce), India's government-backed open digital commerce network. With 58 active product listings spanning premium saffron, heritage rice varieties, cold-pressed oils, A2 ghee, dals, dry fruits and more, you can now order authentic, single-origin farm produce from across India — from the Himalayan valleys of Kashmir to the tribal clusters of Odisha — with complete traceability and no middlemen.

What Is KisaanSay and Who Stands Behind It?

KisaanSay is a collaborative initiative built by Indian farmers and food professionals with a clear dual mission: deliver the best food products to consumers while ensuring the best livelihoods for farmers. The brand works with a partner network of 15 Farmer Producer Companies (FPCs) — FPCs are farmer-owned enterprises where cultivators themselves are shareholders and collective decision-makers — with a combined membership base of over 25,000 farmers spread across 7 states of India. Every KisaanSay product carries a unique "Pin" identity that tells you precisely where your food originates, from the Himalayan mountains of Kashmir and the forests of Kerala's Western Ghats to the dry lands of Gujarat and the mountain valleys of Gangtok. The brand follows progressive agroecological practices, provides farm-level support for good agricultural practices, and monitors food safety and hygiene at source before packaging reaches your doorstep.

What Products Can You Buy on FarmLokal?

KisaanSay's 58 active products on FarmLokal cover a remarkable range of single-origin staples and speciality foods sourced from across India. Spice lovers can pick up Premium Pampore Saffron (2g) at ₹699, Premium Idukki Cardamom (50g) from Kerala's Idukki district at ₹399, or Patan Jeera (200g) at ₹264. For everyday dal staples, Desi Rajasthani Chana Dal (500g) is priced at ₹99, while Desi Rajasthani Moong Dhuli Dal is available at ₹225. Heritage grain lovers will find Koraput Kalajeera Rice (2kg) at ₹549, Gorakhpur Kalanamak Rice (2kg) at ₹719, and Maharashtra Khapli Atta (2kg) at ₹449. For premium dry fruits, Kashmiri Mamra Almonds (250g) are priced at ₹799 and Kashmiri Walnuts (250g) at ₹649. The Himalayan Badri Cow Ghee (500ml) is available at ₹1,699. FarmLokal subscribers unlock additional savings — for instance, the Pampore Saffron subscription price drops to ₹664.05, and Badri Cow Ghee (500ml) to ₹1,614.05.

What Is ONDC and Why Does It Matter for You as a Buyer?

ONDC — Open Network for Digital Commerce — is a government-backed initiative by the Department for Promotion of Industry and Internal Trade (DPIIT) that creates an open, interoperable digital network for commerce across India. By joining ONDC through FarmLokal, KisaanSay products are now discoverable across all ONDC-compatible buyer apps, giving urban consumers wider, transparent access to direct-from-farm produce. For you as a buyer, this means no hidden platform markups, clear origin information on every product, and a verifiable direct link to the farmer enterprises that grew your food — making every purchase a meaningful act of support for India's small farming communities.

Frequently Asked Questions

Q: What does "KisaanSay" mean?
A: KisaanSay (किसान से) is a Hindi phrase that literally translates to "From the Farmer." It reflects the brand's core promise — every product is directly sourced from farmer enterprises across India, with full origin traceability built into each listing.

Q: Are KisaanSay products available at a subscription price on FarmLokal?
A: Yes. FarmLokal members enjoy subscription pricing on all KisaanSay products. For example, Desi Rajasthani Chana Dal (500g) is available at a subscription price of ₹94.05 versus the regular price of ₹99, and the Premium Pampore Saffron (2g) subscription price is ₹664.05 versus ₹699.

Q: Which states do KisaanSay's farmer partners operate from?
A: KisaanSay works with 15 Farmer Producer Companies across 7 states. Products originate from Kashmir (saffron, Mamra almonds, walnuts), Kerala (Idukki cardamom), Gujarat (Saurashtra chhole and peanuts, Patan jeera), Rajasthan (dals, mustard oil, achaar), Uttarakhand (Badri cow ghee, Pahadi Urad), Odisha (Koraput Kalajeera rice), and Uttar Pradesh (Gorakhpur Kalanamak rice).

Q: How is KisaanSay different from regular brands that sell "farm products"?
A: KisaanSay operates on a co-brand and co-profit model with its farmer enterprise partners, meaning farmers are direct stakeholders in the brand's commercial success — not just suppliers. The unique "Pin" on every product identifies the precise geographical origin, ensuring complete provenance, traceability, and authenticity that most commercial brands cannot offer.

Discover the full range of KisaanSay products — from Himalayan Badri Cow Ghee and Pampore Saffron to Koraput Kalajeera Rice and Kashmiri Mamra Almonds — now live on farmlokal.com. Shop directly from 25,000+ farmers across India and experience what farm-to-table truly means.